Modular stands
Modular stands are corrugated cardboard display units for presenting products in shops, at trade fairs, on gas station forecourts and other indoor sales areas. They help organise the assortment, improve product visibility and adapt the display to the available space. UV printing allows each module to carry an individual graphic theme, while the available stand variants make it easier to match the format and shelf load to the products being promoted.
| Intended use | internal trade stands, product display |
|---|---|
| Material | corrugated cardboard |
| Printing technology | UV |
| Properties | durable and aesthetic, option of printing a different graphical theme on each module and individual customisation of the stand and module count to products, quick replenishment of rotating products |
Modular stands are designed for flexible product display in retail and promotional spaces. They are used where the assortment needs to be clearly presented, easy to replenish and consistent with the brand’s visual identity. The modular structure makes it possible to adjust the number of elements and the layout of the stand to the available floor space, the product category and the planned sales campaign.
What makes modular stands practical?
The stands are made from corrugated cardboard, a rigid and lightweight material suitable for indoor point of sale displays. This construction supports stable product presentation while keeping the stand easy to handle, transport and set up. The product is suitable for shops, shopping centres, trade fairs, gas stations and temporary promotional zones.
Each module can be printed with a different graphic theme using UV technology. This is useful when one stand is used for several product groups, seasonal communication or brand campaigns. UV printing provides vivid colours, accurate detail reproduction and increased resistance to scratches, fading and moisture compared with standard print solutions.
How to choose the right variant?
The product is available as grouped stand options, so the choice should be based on the available space, the weight of displayed products and the planned use of the display. The 30 x 40 x 166 cm variant is a compact option for lighter products and narrower sales areas. It has a maximum shelf load of 10 kg and is made from cardboard B + E + EB.
The 58 x 38 x 178.50 cm variant is intended for larger displays or heavier product presentation. It is made from EB-flute and has a maximum shelf load of 25 kg per shelf. This option is useful when the display must hold more products or when greater shelf capacity is required.
Typical applications
- product display in retail aisles, promotional zones and shop windows,
- temporary or seasonal campaigns in shops and shopping centres,
- presentation of rotating products that require quick replenishment,
- brand-consistent POS displays for trade fairs and sales events.
Buying and production considerations
When selecting modular stands, start with the products that will be displayed. The key factors are product weight, shelf quantity, available floor space and how often the assortment will change. A compact stand works well for smaller promotional areas or lighter goods, while a larger and stronger variant is more appropriate for wider product ranges or heavier stock.
The stands are especially useful for fast-moving products because they support quick replenishment and clear segmentation of the assortment. Different printed modules can help separate product categories, highlight a promotion or create a coherent display for a brand campaign. In the market, this type of product may also be referred to as retail display racks, supermarket racks, cardboard display stands or POS display units. These names describe similar applications, but the main product name remains modular stands.
Variant comparison
| Variant | Key parameters | When to choose it |
|---|---|---|
| Modular stand 30 x 40 x 166 cm | Cardboard B + E + EB, maximum shelf load 10 kg, packed size 123 x 98 x 4 cm | For lighter products, compact retail zones and displays where a smaller footprint is important. |
| Modular stand 58 x 38 x 178.50 cm | EB-flute, maximum shelf load 25 kg, packed size 121.60 x 58 x 1.50 cm | For larger product displays or heavier goods requiring higher shelf capacity. |
Preparing artwork for UV printing
For the best visual effect, prepare artwork with the final display context in mind. Important branding elements, product names and promotional messages should remain easy to read from the expected viewing distance. If every module uses a different graphic theme, keep the layout consistent enough for the full stand to look coherent as one retail display.
A common mistake is placing key text too close to edges, folds or assembly points. It is also worth checking whether colours, backgrounds and product photos work well across all modules, especially when the stand is used for a broader assortment. Clear hierarchy helps customers quickly understand what is being promoted and where to take products from.
Use and assembly tips
- match the shelf load to the real weight of the displayed products,
- choose the stand size according to available space and customer flow,
- plan graphics separately for each module when displaying different categories,
- avoid overloading shelves, especially during intensive retail campaigns,
- keep frequently purchased products easy to access and replenish.
Modular stands are intended for indoor product presentation and promotional use. Their advantage is the combination of lightweight cardboard construction, customised UV printing and the option to adapt the configuration to changing retail needs.
