Sensomat overlays
Sensomat overlays are printed cardboard covers for shop sensomats, used to turn entrance gates into visible POS advertising surfaces. Made from GC1 solid cardboard and printed in UV technology, they support personalised double-sided communication for promotions, sales campaigns or brand messages. They are lightweight, easy to slide onto the structure and available in several formats for different gate dimensions.
| Intended use | advertising on shop signs |
|---|---|
| Material | Solid cardboard GC1 |
| Printing technology | UV |
| Properties | personalised, double-sided print |
Sensomat overlays are a practical POS display solution for retail entrances, shopping malls and shops where the gate area can also work as an advertising surface. The product is made from GC1 solid cardboard and is designed for personalised UV printing, so it can carry campaign messages, directional information, brand visuals or seasonal promotions directly in the customer’s path.
What makes Sensomat overlays useful in retail?
The overlay uses both visible surfaces, which allows the same design or two different messages to be printed on each side. This is important in locations with two-way traffic: customers see the communication when entering and leaving the store, while people passing nearby can also notice the message. The matt finish gives the print a clean, professional appearance and helps keep promotional content readable in a busy retail environment.
Applications and campaign use
Sensomat overlays are used for POS advertising on shop entrances and gate structures. They work well for communicating current sales, upcoming campaigns, new product launches, brand messages and category promotions. Because the overlay can be replaced relatively easily, it is suitable for recurring promotional cycles and short-term retail actions.
How to choose the right variant
The correct size should be selected according to the dimensions of the sensomat and the intended visual effect. The overlay may partially or fully cover the sensor structure, so the device should be measured before ordering. Standard variants include 40 x 160 cm, 40 x 180 cm, 57 x 160 cm, 30 x 5 x 160 cm, 30 x 5 x 180 cm, 30 x 10 x 160 cm and 30 x 10 x 180 cm. Depending on the format, the weight is approximately 0.50–0.70 kg, so the overlay does not unnecessarily load the gate structure.
- GC1 solid cardboard for a lightweight retail display.
- UV print for personalised, double-sided communication.
- Several size options for different sensomat formats.
- Simple slide-on installation on the gate structure.
Practical selection tips
When ordering Sensomat overlays, the most important step is matching the format to the actual gate. Check the height, width and any side depth of the sensomat before preparing artwork. A narrower overlay can be used when the goal is to add a visible promotional surface without covering the whole structure, while wider formats are better when the campaign should dominate the entrance area. The final choice depends on the device shape, available space and the strength of the message you want to present.
On the market, this product may also be described as security gate covers, shop gate overlays or sensor gate covers. These terms usually refer to the same type of printed POS element mounted on retail entrance gates. For consistency in ordering and production, it is best to use the selected Sensomat overlay size and specify whether both sides should carry the same or different artwork.
Available size options
| Variant | Weight | When to choose it |
|---|---|---|
| 30 x 5 x 160 cm | 0.50 kg | For lower, narrow gate applications. |
| 30 x 5 x 180 cm | 0.60 kg | For taller narrow sensomat structures. |
| 30 x 10 x 160 cm | 0.50 kg | For lower gates requiring more side depth. |
| 30 x 10 x 180 cm | 0.60 kg | For taller gates with a deeper overlay profile. |
| 40 x 160 cm | 0.5 kg | For wider, lower promotional coverage. |
| 40 x 180 cm | 0.60 kg | For wider and taller retail gate displays. |
| 57 x 160 cm | 0.70 kg | For a broader visible advertising surface. |
Artwork and production considerations
Prepare the design for the exact selected format and decide whether both sides should be identical or carry separate messages. Keep key texts, prices and logos in clearly visible areas and avoid placing essential information where the overlay may meet the edge of the gate structure. If the campaign is part of a larger retail communication system, align colours, typography and claims with in-store posters, shelf displays and window graphics.
For frequent campaign changes, it is useful to plan a repeatable layout: one area for the main promotion, one for the brand and one for call-to-action information. This makes replacement overlays faster to design and keeps the entrance zone visually consistent across different stores or seasonal campaigns.
