A-Boards - Honeycomb cardboard
A-Boards - Honeycomb cardboard are lightweight, free-standing display boards for point of sale communication, promotions and wayfinding in indoor spaces. They provide a large double-sided advertising area while remaining easy to move, store and set up. Choose them for shops, cafés, events, trade fairs and service areas where clear information, quick placement and full colour UV printed graphics are important.
| Intended use | Shop pavement signs are perfect as free-standing information boards in shops, restaurants and cafés. They are also often used at trade fairs and events. |
|---|---|
| Material | Honeycomb cardboard |
| Printing technology | UV |
| Properties | aesthetic design, mobility and ease of transport, durability and stability in everyday use, large advertising space with the possibility of double-sided printing, lightweight yet stable construction made of honeycomb cardboard |
| Additional options | customised format and shape of the A-board, full colour customisation of graphics according to the customer's design |
A-Boards – Honeycomb cardboard are practical free-standing advertising carriers designed for retail, hospitality, service and event environments. Their lightweight construction makes them easy to reposition during the day, while the stable honeycomb cardboard structure supports everyday use in indoor point of sale communication.
What makes these A-Boards useful?
The product combines a large display surface with low weight and convenient handling. It is intended for places where promotional, directional or informational messages need to be visible without permanent installation. UV printing allows full colour customisation according to the customer’s design, so the board can match a campaign, brand identity or seasonal offer.
Double-sided printing is a key advantage in busy spaces. It helps make the message visible from two directions, for example in shop aisles, entrances, reception zones, trade fair stands or restaurant interiors. The format and shape can be customised, which makes the A-Board suitable for both simple information signs and more distinctive promotional displays.
Where does it work best?
- shops and retail outlets for promotions, product information and in-store navigation,
- restaurants and cafés for menus, daily specials and queue guidance,
- trade fairs and events as a mobile, easy-to-carry communication medium,
- hotels, offices, medical centres and information points for temporary messages.
How to choose the right variant?
The available variants differ mainly by external size and weight. The 50 x 70 cm version is suitable for compact messages and smaller spaces. The 60 x 150 cm variant gives more vertical visibility for offers, menus or directional information. The 70 x 198 cm format is the largest option, useful when the message must be seen from a greater distance or when the design needs a stronger visual presence.
All variants use honeycomb cardboard and UV printing. The final choice should be based on the amount of information, expected viewing distance, available floor space and frequency of transport between locations.
Practical buying guidance
A-Boards – Honeycomb cardboard are best selected by matching the format to the role of the message. A small promotional board needs a different visual hierarchy than a tall directional sign or a trade fair communication panel. Before ordering, consider where the board will stand, how close users will be when reading it, and whether the message should work from both directions.
In customer searches, this type of product may also be described as a shop pavement sign, cardboard A-board, free-standing POS board, indoor sandwich board or retail display board. These terms refer to similar use cases, but the key specification here is the honeycomb cardboard construction with UV printed, fully customised graphics.
Variant comparison
| Variant | Packed size and weight | When to choose it |
|---|---|---|
| 50 x 70 cm | 70 x 50 x 2 cm, 0.9 kg | For compact promotional or informational messages in smaller retail and service spaces. |
| 60 x 150 cm | 150 x 60 x 2 cm, 2.2 kg | For vertical communication, menus, wayfinding and messages that need more reading space. |
| 70 x 198 cm | 198 x 70 x 2 cm, 3.20 kg | For stronger visibility in showrooms, events, shopping malls or larger entrance areas. |
Preparing artwork for production
For effective double-sided communication, prepare each side with a clear purpose. Avoid placing too much text on the board, especially on larger formats viewed from a distance. Use high-contrast colours, readable typography and a simple message structure: headline, key information and optional call to action.
- keep important text and logos away from trim and fold areas,
- check whether both sides should contain the same or different artwork,
- use vector logos and high-resolution images whenever possible,
- match the amount of content to the selected board size.
Typical use and handling
Honeycomb cardboard is valued because it is light, rigid and easy to transport. It is a good choice for temporary and semi-temporary indoor campaigns, seasonal promotions, event signage and mobile point of sale displays. For best results, plan placement in dry, controlled environments and avoid situations where a cardboard construction could be exposed to moisture or rough handling.
The product is particularly useful when a company needs branded communication without permanent fixtures. It can support short campaigns, product launches, queue management, reception information or trade fair navigation while remaining simple to move and store between uses.
