Human stands
Human stands are personalised cardboard display figures for POS areas, events, campaigns and customer-facing interiors. They help present a person, character, message or brand ambassador in a format that attracts attention without complex installation. Each stand is produced from EB-flute corrugated cardboard, printed in UV technology and supplied with a rear stabilising support. Two practical size options are available: small and big.
| Intended use | holiday displays, fairs, sports competitions, social campaigns |
|---|---|
| Material | EB-flute/Corrugated cardboard |
| Printing technology | UV |
| Properties | shape and print personalisation, attracts customers, semi-matte print structure, folds quickly, stable support in the back with size adapted individually to the size of the stand prepared according to the customers outline/file (contour cut lines) |
| Important information | Minimum order – 3 pcs. |
Human stands are lightweight, contour-cut advertising displays produced to the customer’s outline or print file. They are designed for places where a static promotional carrier needs to be visible, easy to position and quick to assemble, such as retail stores, shopping malls, fairs, hotels, restaurants, offices, information points or medical centres.
What makes Human stands practical?
The stands are made from EB-flute corrugated cardboard, approximately 5 mm thick. The board is white on both sides before printing and has a five-layer structure, which supports rigidity while keeping the display easy to handle. The print is applied to the front side, while the back includes an unprinted stabilising support adapted individually to the size of the stand.
UV digital printing allows full-colour CMYK graphics with a semi-matte surface. This finish keeps the visual message clear and does not require additional laminate or film. The product is suitable for personalised shapes, including human figures, characters, mascots, representatives of a brand or campaign visuals prepared as contour cut lines.
Where do they work best?
Human stands are used wherever visual communication should be immediate and easy to understand. They can support product launches, seasonal promotions, social campaigns, trade fair booths, sports competitions and point-of-sale presentations. In service locations, they can also guide customers, introduce offers or strengthen the visibility of a message near reception desks, shelves or entrances.
How to choose the right variant?
The product is available in two grouped options. The small Human stand is intended for designs up to an example outer size of 96.50 x 150 cm. The big Human stand is intended for larger displays up to an example outer size of 147 x 198 cm. The choice mainly depends on the required visibility, available floor space and the scale of the printed figure. Larger-than-maximum formats require an individual inquiry and price assessment.
- Minimum order quantity: 3 pcs.
- Custom shape and print personalisation based on the supplied file.
- Rear support matched to the individual stand size.
- Optional pamphlet holder available on request.
When planning Human stands, the most important decision is the relationship between size, location and viewing distance. A smaller format is useful where the display must fit close to shelves, counters or information points. A larger format gives stronger visibility in open spaces, event zones, shopping malls and trade fair aisles, where the stand competes with many other visual messages.
Variant comparison
| Variant | Example outer size | When to choose it |
|---|---|---|
| Human stand – small | 96.50 x 150 cm | For compact POS areas, counters, entrances, smaller promotional zones and messages viewed from a shorter distance. |
| Human stand – big | 147 x 198 cm | For stronger visibility in event spaces, stores, showrooms, fairs and larger customer traffic areas. |
Preparing the print file
The stand is produced according to the customer’s outline or file, so the contour cut line is important. The shape should be clear, technically feasible and matched to the intended support at the back. If the display includes a person, mascot or character, it is worth avoiding very narrow protruding elements that could be more exposed during transport, assembly or use.
The front side carries the printed communication, so the most important message, logo or call-to-action should remain visible from the expected viewing distance. Human stands can show a full figure, a brand representative, a campaign character, product message or informational text. On request, the display can also be equipped with a pamphlet holder, which helps combine visual impact with take-away materials.
Use in sales and service environments
Human stands are often chosen for temporary and semi-temporary campaigns because they are light, fold quickly and do not require complicated installation. They work well in retail chains, pharmacies, hotels, restaurants, cinemas, theatres, offices and branded event areas. For multi-location campaigns, quantity discounts may help reduce the unit price for larger orders.
In everyday market language, this product may also be described as human cardboard cutouts, life-size cardboard cutouts, cardboard figures or standee displays. These names refer to the same type of personalised cardboard promotional carrier, but the main product name used here is Human stands.
Production and ordering notes
- Minimum order is 3 pcs.
- Printing is made in UV technology on EB-flute corrugated cardboard.
- The rear stabilising support remains unprinted.
- Standard production time stated for this product is 3-7 business days.
- Formats above the listed maximum sizes require an individual inquiry.
