Personalised pillows
Personalised pillows are decorative and advertising products for hotels, cafés, offices, beauty salons and promotional campaigns. They combine interior styling with practical brand exposure, making them useful as furnishing elements, customer gifts or campaign merchandise. Pillowcases are made from backlit polyester and printed in CMYK using sublimation technology, with one-sided or double-sided print options and two sizes: 37 x 37 cm and 47 x 47 cm.
| Intended use | decorative and advertising, gift items, perfect for home, cafe, office, corporate waiting room, beauty salon, hotel |
|---|---|
| Material | backlit polyester |
| Printing technology | Sublimation |
| Colours | CMYK |
| Dimensions | 37 x 37 cm, 47 x 47 cm |
| Set includes | pillowcase with print |
| Properties | personalised, double-sided print, possibility of hand washing at 40°C, possibility to buy filling, zip fastening |
| Important information | Pillowcases from 50 items are priced individually |
Personalised pillows are a practical way to add branded decoration to interiors, hospitality spaces and promotional sets. They work well wherever a soft furnishing element should also support visual communication: in hotel rooms, cafés, restaurant gardens, office waiting areas, beauty salons, showrooms or as a gift item for customers, employees and business partners.
What makes these personalised pillows useful?
The product is based on a printed pillowcase made from backlit polyester. The print is produced in CMYK using sublimation technology, which helps achieve vivid colours and durable decoration on fabric. This makes the pillow suitable for everyday interior use, including spaces where brand consistency and visual impact matter.
The pillowcase is finished with a zip fastening, so it can be used with a matching filling and removed when needed. It can be hand washed at a maximum temperature of 40°C, which supports practical maintenance in commercial environments such as cafés, hotels and beauty salons.
Where do personalised pillows work best?
They are often selected for interiors where branding should be visible but not intrusive. A printed pillow can carry a logo, campaign motif, photo, pattern, slogan or full-surface design, depending on the prepared artwork. It is also a useful promotional product for competitions, events, seasonal campaigns and corporate gift sets.
- decorative and advertising use in commercial interiors,
- gift items for customers, employees or contractors,
- branded accessories for cafés, restaurants, hotels and offices,
- interior elements for beauty salons, spas and showrooms.
How to choose the right variant?
The main choice concerns size and print side. The printed pillowcases are available in 37 x 37 cm and 47 x 47 cm formats. A one-sided print is suitable when the pillow will usually be displayed from one direction, while double-sided print gives more flexibility in seating areas, waiting rooms and open interiors. Pillow fillings can also be ordered, allowing you to complete the product in one place. Pillowcases from 50 items are priced individually.
Choosing between one-sided and double-sided print
When ordering personalised pillows, the first decision is whether the design should be printed on one side or on both sides of the pillowcase. One-sided print is often enough for decorative pillows placed against a wall, on a chair back, on a hotel bed or in a fixed display area. Double-sided print is more practical when the pillow will be moved frequently, used in customer zones or visible from different angles.
| Variant | Available size | When to choose it |
|---|---|---|
| One-sided pillowcase | 37 x 37 cm or 47 x 47 cm | For fixed displays, wall-side seating, beds and controlled interior arrangements. |
| Double-sided pillowcase | 37 x 37 cm or 47 x 47 cm | For open spaces, cafés, lounges and places where the pillow is handled often. |
| Pillow filling | 40 x 40 cm or 50 x 50 cm | For completing the ordered pillowcase as a ready-to-use product. |
Artwork and production tips
The final effect depends strongly on the artwork. For brand projects, use the correct logo version and colours prepared for CMYK print. For photographic or full-surface designs, check that the file quality is suitable for the selected pillowcase size. Important text, logos and decorative elements should be positioned with the finished product in mind, including the zip fastening and the way the pillow will be displayed.
- choose the size before preparing the final artwork,
- decide whether the reverse side should be blank or printed,
- avoid placing key information too close to finishing areas,
- use high-quality source files for photos, patterns and brand marks,
- for larger orders, confirm the specification before production.
Typical B2B applications
These pillows are particularly useful in projects where one item has to serve several roles: decoration, comfort and brand communication. In hotels, they can support room styling or seasonal campaigns. In cafés and restaurants, they help create a coherent seating area. In offices and corporate waiting rooms, they add a softer, more welcoming detail without requiring permanent installation.
Customers may also refer to this product as custom pillows, printed cushions or personalised cushions. These terms describe the same type of branded textile product, but the available options should always be selected according to the required size, print side and whether a filling is needed.
Common ordering mistakes to avoid
The most frequent issue is selecting a one-sided print when the pillow will be visible from both sides. Another common mistake is preparing artwork for the wrong format or using low-quality images for designs based on photos. If the pillows are intended for a campaign, event or commercial interior, it is worth planning the design as part of the whole space, not as a separate gadget.
