Straight exhibition stand Europa
The Straight exhibition stand Europa is a mobile textile display system for trade fairs, events, shops, showrooms and information points. It combines a lightweight aluminium frame with sublimation-printed Stretch PRO 260 g/m² fabric, creating a large, evenly tensioned branding surface. Choose it when you need a reusable backdrop that is quick to assemble, easy to transport and suitable for single- or double-sided advertising graphics.
| Intended use | advertising: in a shop, showroom, at events and fairs; background: for conferences, for photos; decoration: in the living room, shop |
|---|---|
| Shape | rectangle |
| Material | stretch PRO 260 g/m² |
| Printing technology | Sublimation |
| Dimensions | 300 x 230 cm |
| Assembly | 2-person, easy, fast |
| Set includes | aluminum structure with feet, printed fabric, transport bag |
| Properties | large printing area, possibility of changing the printed material, possibility of double-sided printing |
The Straight exhibition stand Europa is a rectangular fabric display system designed for professional brand presentation in temporary and permanent spaces. It works as a backdrop for trade fair booths, events, conferences, photo areas, retail promotions and showroom displays. The large print surface helps present branding, campaign messages or decorative visuals in a clean and consistent way.
What makes the Straight exhibition stand Europa practical?
The system is based on a lightweight aluminium structure with stabilising feet. The frame is assembled without specialised tools, which makes it suitable for teams that need to set up and dismantle displays between locations. The printed textile is pulled over the frame like a stretch cover, creating a smooth surface with even tension.
- Large advertising area for brand, event and product communication.
- Stretch PRO 260 g/m² textile for an aesthetic, tensioned print surface.
- Sublimation printing for durable colour bonding with the fabric fibres.
- Possibility to replace the printed fabric for future campaigns.
- Option of double-sided printing to use both sides of the stand.
- Transport bag included for easier storage and movement between events.
Where does this textile stand work best?
The Straight exhibition stand Europa is used wherever a mobile, visually strong background is needed. It can close the rear of a trade fair booth, create a branded conference wall, define a photo zone at an event or support visual merchandising in a shop. It is also suitable for offices, medical centres, fitness and beauty spaces, shopping malls and information points.
How to choose the right variant?
The product is available in three size options: 250 × 230 cm, 300 × 230 cm and 400 × 230 cm. The smaller format is convenient for compact spaces and quick event setups. The 300 cm variant offers a balanced display area for standard booths and promotional zones. The 400 cm version is suitable when the graphic needs to dominate the space or create a wider backdrop for groups, stages or larger presentations.
Variant comparison and selection tips
When choosing the Straight exhibition stand Europa, match the size to the available floor area, viewing distance and role of the display. A narrow event zone or store corner usually requires a compact backdrop, while a trade fair booth, press area or stage background benefits from a wider surface. The system depth is 40 cm, so it should be planned with enough space for stable positioning and comfortable movement around the stand.
| Variant | System dimensions | Visible graphic area | Packed dimensions |
|---|---|---|---|
| 250 × 230 cm | 250 × 230 × 40 cm | 247 × 221 cm | 74 × 30 × 21 cm |
| 300 × 230 cm | 300 × 230 × 40 cm | 295 × 221 cm | 75 × 35 × 25 cm |
| 400 × 230 cm | 400 × 230 × 40 cm | 393 × 221 cm | 84 × 30 × 21 cm |
Printing, fabric and graphic replacement
The textile graphic is produced on Stretch PRO 260 g/m² using sublimation printing. In this process, the dye bonds with the fibres of the material under high temperature. This supports strong colour reproduction and makes the print suitable for repeated use in display environments. The fabric can be removed from the frame, which is useful when the same structure is used for different campaigns, seasonal promotions or multiple events.
The stand can be ordered with double-sided printing. This is especially useful in open spaces, shopping malls, showrooms and exhibition aisles, where visitors approach the display from more than one direction. If the stand is placed directly against a wall, single-sided communication is often sufficient.
Preparing artwork for production
For best results, prepare the file according to the production template for the selected size. Important logos, text and QR codes should be kept within the safe visible area, not at the very edge of the layout. Large background visuals, colour fields and photographic elements work well on this type of textile display because the tensioned fabric creates a continuous presentation surface.
- Choose the variant before designing the artwork.
- Check the visible graphic dimensions for the selected size.
- Avoid placing essential content close to seams or edges.
- Use double-sided print when both sides will be visible.
- Plan storage and transport using the included bag.
Alternative terms used by customers
In event and retail projects, this product may also be described as a fabric display wall, textile backdrop, exhibition backdrop, tension fabric stand or portable advertising wall. These terms refer to similar use cases, but the main product name remains Straight exhibition stand Europa.















